About the Role
We are looking for a qualified Content manager to join our team. You will be responsible for creating, improving and maintaining content to achieve our business goals. Your duties will also include sharing content to raise brand awareness and monitoring web traffic and metrics to identify best practices.
Our ideal candidate is an experienced professional with demonstrable creative writing skills. As a Content manager, you should perform well under deadlines and be detail-oriented. If you are also an expert in content optimization and brand consistency, we would like to meet you.
Ultimately, you should be able to oversee all marketing content initiatives to ensure customer engagement, brand consistency and a positive customer experience.
Requirements
Requirements and skills
Proven work experience as a Content manager
Hands on experience with MS Office and WordPress
Basic technical knowledge of HTML and web publishing
Knowledge of SEO and web traffic metrics
Familiarity with social media
Excellent writing skills in English
Attention to detail
Good organizational and time-management skills
BSc degree in Journalism, Marketing or relevant field
Responsibility
Develop content strategy aligned with short-term and long-term marketing targets
Collaborate with marketing and design teams to plan and develop site content, style and layout
Create and publish engaging content
Edit, proofread and improve writers’ posts
Liaise with content writers to ensure brand consistency
Optimize content according to SEO
Use content management systems to analyze website traffic and users engagement metrics
Manage content distribution to online channels and social media platforms to increase web traffic
Develop an editorial calendar and ensure content team is on board
Ensure compliance with law (e.g. copyright and data protection)
Stay up-to-date with developments and generate new ideas to draw audience’s attention
About the Company
Vasitva Technologys is a team of multi-disciplinary experts who have excelled in their areas of specialization with few decades of experience comprising of Engineers, Professors, Scientists, Technocrats and Management experts with experience of working in India and oversees in the below areas:
• R&D (Intellectual Property Rights)
• Societal Outreach
o Skill Development
o Research Publications
• Patents
• Technology
• Incubation (Product Prototyping)
The skill development division provides internship programs through aggregation of Thought Leaders, Domain SMEs, Technical SMEs, Professional bodies, Virtual learning platforms, Institutions, Sports, Technical events and Industry/Corporate/R&D units
The broad objectives of skill development are
• To promote quality teaching by imparting skills by bridging the gap that exists between industry and institution and academics.
• To inculcate innovation in inter disciplinary culture among individuals coming from diverse backgrounds
• Help individual to secure legitimate jobs befitting qualification
• In making people to work with IT background for reaping better opportunities
• Equip students by providing career guidance/assistance
• To bring stakeholders onto the common platform for exchanging services using defined guidelines and framework